Parcel Giant Worldwide
BRIEF / Design a new logo for the existing business. Focussing on delivery, end-to-end customer service, worldwide delivery. Research competitors, market positioning and application.
WORK IN PROGRESS / Seven concepts were presented and discussed with the client. Logos, colour palettes, supergraphics and typography styles. (Take a look)
DELIVERED / The final logo design encased the existing logo’s colours, the location icon held the shape of a P and G with the lines and dots representing the continents of the world.
